Intermediate

B2B Sales and Lead Generation

A complete B2B sales system: finding the right accounts, cold outreach that gets replies, discovery calls, proposals and closing.

2h 30m 9 lessons Beginner-friendly structure
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Course content

Module 1: Targeting and prospecting

Talk to the right people.

  • Ideal customer profile16 min
  • Building a clean list16 min
  • Multi-channel outreach18 min

Module 2: Conversations that convert

Discovery and demos.

  • Discovery questions18 min
  • Qualifying properly16 min
  • Demos tied to their words16 min

Module 3: Closing and pipeline

Proposals, objections and forecasting.

  • Proposals that get signed16 min
  • Objection handling17 min
  • Pipeline and forecasting17 min