BeginnerFree
Email Marketing
Grow a list and send emails people actually open.
1h 15m 9 lessons 4.8 2.8k learners
Course content
Module 1: Building a List You Own
Permission, capture and tools
- Why Email Still Beats Social6 min
- Permission and the Ethical Basics6 min
- Capturing Subscribers on Purpose6 min
Module 2: Writing Emails People Open
Subject lines, structure and offers
- Subject Lines and the First Screen6 min
- Writing the Body7 min
- A Simple Sending Rhythm6 min
Module 3: Automation and Measurement
Sequences, deliverability and numbers
- Welcome and Follow-up Sequences7 min
- Staying Out of the Spam Folder7 min
- The Four Numbers That Matter7 min